Yadda ake Gudanar da Shagon Isar da Abinci akan Layi (Tsaye Hukumar 30%)

Masu tara kayan abinci a Tailandia yawanci suna cajin kwamitocin 25-35% na gidajen abinci a kowane oda. A abincin rana na 200 baht, gidan cin abinci yana kiyaye 130-150 baht kafin farashin kayan abinci, gas, da aiki. Yawancin ƙananan gidajen cin abinci suna yin asarar kuɗi akan kowane odar tara kuma suna karya koda lokacin cin abinci ne kawai.

Gudanar da gidan yanar gizon ku yana ba ku damar kiyaye 95%+ na kowane oda. Ciniki-kashe: kuna sarrafa isar da kanku (ko abokin tarayya tare da 3PL akan mafi kyawun sharuddan). Ga gidajen cin abinci tare da madaidaicin abokin ciniki na gida, wannan lissafin ba abin damuwa bane.

Wurin isar da abinci naku yana aiki da kyau lokacin:

- Kuna da maimaita abokan ciniki waɗanda suka san alamar ku (babu matsalar ganowa) - Matsakaicin ƙimar odar ku shine 250+ baht (farashin isar da ƙarami% na kudaden shiga) - Kuna bauta wa ƙayyadaddun ƙayyadaddun yanki tsakanin 5-7km - Kuna da ƙarar tsari mai iya faɗi (misali taron abincin rana, abincin dare na ƙarshen mako)

Ba ya aiki lokacin da: - Kuna dogara ga masu tarawa na ɓangare na uku don ganowa don nemo sabbin abokan ciniki - Matsakaicin odar ku yana ƙasa da baht 150 (farashin isarwa yana goge gefe) - Gidan cin abinci naku yana cikin yanki mai ƙarancin yawa ba tare da zirga-zirgar ƙafa ba

Menun gidan abinci akan rukunin yanar gizon ecommerce suna buƙatar tsari daban-daban fiye da dillali:

- Ƙungiyoyin masu gyara *: matakin yaji, musanya furotin, girman, ƙara-kan - samfurin waɗannan azaman bambance-bambancen samfuri ko ƙari a cikin Rukter - Hotuna don kowane abu *: Hotunan kyamarar waya suna da kyau amma kowane abu yana buƙatar ɗaya - menu na rubutu-kawai yana rasa 40% na umarni - Musamman na yau da kullun *: yiwa abubuwa alama a matsayin "yau kawai" tare da ƙididdigewa - yana haifar da gaggawa kuma yana rage ɓarna abubuwan lalacewa. - Haɗaɗɗen haɗakarwa *: saitin da aka riga aka gina a ƙaramin rangwame daga AOV da 25-40% - Fitar da hannun jari *: mai mahimmanci ga gidajen cin abinci - kayan abinci sun ƙare tsakiyar sabis, kuma umarni da yawa shine hanya mafi sauri don lalata amana.

Ba kamar kasuwancin e-commerce na dillali ba, odar abinci ba za a iya cika su lokaci guda ba. Yi amfani da ajiyar lokaci-rami:

1. Ƙayyade tagogin bayarwa: misali. 11:30-12:00, 12:00-12:30, 12:30-13:00 2. Sanya kowane rami a iyakar adadin umarni da kicin ɗin ku zai iya samarwa a cikin wannan taga 3. Lokacin da ramin ya cika, abokin ciniki yana ganin ramin da aka samu na gaba a wurin biya 4. Yanke oda ta atomatik mintuna 30 kafin ramin ya fara don dafa abinci zai iya yin shiri

Wannan yana hana bala'in isarwa-app na oda guda 30 na lokaci guda da ke faɗuwar kicin da tsakar rana.

Kuna da zaɓuɓɓukan bayarwa uku:

Isar da kansa * (kai ko direban haya): - Farashin: 50-150 baht kowace digo (man fetur + lokaci + rage darajar keke) - Mafi kyawun: umarni tsakanin kilomita 5, girman da ake iya faɗi, ƙwarewar ƙima (direban ku ya san abokan cinikin ku)

Abokin Hulɗa na 3PL * (ayyukan isar da saƙon da ake buƙata): Farashin: 60-120 baht kowace digo - Mafi kyawun don: ƙarar mai canzawa, nisa mai tsayi, kwanakin da ba za ku iya isar da kanku ba - Kafa asusun kamfani don mafi kyawun farashi fiye da tsoho na app

Daukewar abokin ciniki *: - Farashin: 0 baht (ba da rangwamen 10% don ƙarfafawa) - Mafi kyau ga: taron abincin rana, gine-ginen ofis tsakanin 500m - Koyaushe bayar da wannan zaɓin -- 20-30% na umarni za su zaɓi shi idan an yi farashi daidai

Marufi mara kyau shine dalilin #1 dalilin abokan ciniki basa sake yin oda. Saka hannun jari a nan:

- jakunkuna masu ɓoye *: 200-400 baht kowanne, shekaru 2 na ƙarshe; umarni suna zuwa da zafi - kwantena masu hana ruwa *: kwanon takarda tare da murfin PE, ko filastik mai ƙarfi tare da murfi da aka rufe. - Rarrabe miya da abubuwa masu banƙyama *: mirgine ruwan bazara yana rasa abokin ciniki har tsawon rayuwa. - Hot vs sanyi rabuwa *: kada ku shirya ice cream da pad thai a cikin jaka iri ɗaya - Sanya shi *: alamar 5-baht akan kowane akwati = tallan gida kyauta duk lokacin da abokin ciniki ya aiwatar da shi.

Don abubuwa masu sanyi (smoothies, salads, desserts) la'akari da fakitin kankara a cikin watanni na rani - bambancin ingancin isowa yana da ban mamaki.

Gidan abinci yana rayuwa ko ya mutu ta hanyar gano gida. Tashoshi kyauta masu aiki:

- Google My Business *: da'awar gidan abincin ku, ƙara hotuna menu, hanyar haɗi zuwa rukunin yanar gizon ku. Wannan ita ce babbar lever kyauta ga gidajen cin abinci na gida. - LINE OA *: busa saƙon "na musamman" a 11 na safe kowace rana. LINE yana da mafi girman buɗaɗɗen kuɗi na kowane tashoshi a Thailand (> 80%) - Kungiyoyin unguwannin Facebook *: buga hoto na musamman na yau da kullun tare da hanyar haɗin yanar gizo (mafi yawan ƙungiyoyi suna ba da wannan don kasuwancin gida) - lambar QR a mai karbar kuɗi *: kowane abokin ciniki na cin abinci yana ɗaukar sitika ko katin kasuwanci tare da QR don yin odar bayarwa na gaba. - Shirin aminci *: oda na 10 kyauta, ana bin sa ta atomatik a cikin Rukter - maimaita oda yawanci ninki biyu